Best-of-the-Best Practices on Slideshare – My private collection
The first time I ever published something on Slideshare, I was excited. It was a presentation called “Spreading the Content…
(Slideshare) How to plan & design your social business CULTURE ?
A couple of weeks ago I published a blog post with a “way-too-long-title”. But what the heck, I still decided…
7 Ass-Kicking ‘Awesome’ Digital Marketing Ebooks of 2014
Catching the attention of buyers is done differently today. In the digital world we live in today, classic interruption marketing…
How have IBM, Adobe, and Dell become a Social Business? And what can a smaller company learn from them?
What can small and medium business (SMB) learn from giants such as IBM, Adobe and Dell about becoming a social…
(SlideShare) Trends, Innovations and the Future of Smart Content Marketing
Which trends are on the verge of breakthrough, in the land of content marketing? Big content, Robot writers, kinetic motion…
22 ROI Examples of Content Marketing showing Hard Business Results
In the end CEO’s prefer to see clear results. Hard business results. They want to see the ROI of Content…
Marketing by Telco’s: What Needs to Change
Buyers are attracted to companies that provide value to them. Why is it then that these same companies keep on…
How to successfully combine inbound and outbound marketing?
The debate about outbound marketing being “interruption” marketing, and inbound marketing about “deserving the attention of buyers” is actually a…
How to become a digital marketing organization?
Becoming a digital marketing organization requires changes in your content, technology and organization. What specific improvements should you make?
From Visual Storytelling to Visual Marketing: The Undeniable Bigger Trend
Visual marketing has become a reality today. In this blog post I give examples of great visual storytelling in B2B…